Feeling the vanity of a frantic world obsessed with speed and quickly designed products, desperately trying to meet the latest fad? … Hurry slowly…would be a first step to change the way we connect to things, people and environment. A most radical one would be to directly embrace the “slow” attitude!
The slow movement has been growing for a decade: starting from slow food, launched by visionary Carlo Petrini, to slow design, slow travel, slow cities…, the latter actually born thanks to Italian impulse.
Slowness as a new way of life? Ghisò is wholeheartedly part of this lifestyle vision, giving full sense to genuine values such as timelessness, sincerity, curiosity, authenticity, and sustainability through the promotion of local traditional handcrafted skills.
Convinced that time is today the most truly luxurious experience, Ghisò definitely provides you the quintessence of slow luxury. With Ghisò, let’s take time to savour an inspiring design, to appreciate the finest craft, to touch the rarest materials, to explore their infinite diversity. Time is a precious gift. The use of Ghisò products in everyday life also offers a timeless pleasure by enriching each moment of a mindful life, enjoying beauty, taste and enduring quality. Slowness is intensity.
Monthly Archive for April, 2010
Its design time in Milano, and while you are certainly busy strolling from artsy events to cocktails, you may find the time to visit some of our best addressed in the city, for a bit of a Slow Luxury experience:
Pasticceria Marchesi, via Santa Maria alla Porta
for a nice Cappuccino and Brioche
Fioraio Bianchi Caffè, via Montebello 7
in the square that used to host the Ghisò offices, this place is a heaven of peace
N’ombra de Vin, Via San Marco 2
great aperitivo in a very nice environment. Go down to the cellar and enjoy….
Trattoria Mascelli, viale Umbria 80
great for a dinner with friend and colleagues, as well as Torre di Pisa, in Via Fiori Chiari
Obika, in Via Mercato, at the corner of via Fiori Chiari
The place will offer great mozzarella di Bufala, for a quick dinner or lunch
If you are into shopping, do not forget to pay a visit to my favorite spots:
Slowear, via Elvezia 6
there you will find Incotex, Zanone, and all the other brands of the Slowear group
Francesco Maglia, via Ripamonti 194
an institution, the Maglia family has been manufacturing umbrellas since 1850
F.Pettinaroli, via T. Marino
stationary since 1881, to get your personalized note cards
As Milano is getting ready for the launch of its most important and celebrated event of the year, I would love to think and present Ghisò approach to design.
Since its creation, Ghisò has always used design to outline and enhance the natural beauty of materials that are used in our products.
In our boxes, hinges are hidden, thanks to a sophisticated construction model, to show beauty of wood veins and original colors. The shoe horn is so simply designed that it looks like naturally carved out from a massive piece of wood, form wind and weather, while in reality the design of our architects have drawn lines of exact proportions and dimensions.
Astonishing example of our interpretation of design, the Chess games positions itself immediately as the king of games. The box, acts as chessboard, its cover being assembled by hand from Makassar ebony and maple wood. Each pawn is handmade, from boxwood and black ebony. The design exquisitely retro, with a certain formality of the art deco style.






