Thinking about the inspiring model of Georges “beau” Brummell, the famous dandy living at the turn of the 19th century, let’s bet Ghiso is definitely reinventing the dandy of the 21rst century: allying the search of beauty with a true creativity spirit, the cult of excellence and the love for sensual materials and poetic products; a real sense of elegance with a deep use-centric care. Ghiso is subtly promoting a new way of life and a new way of thinking luxury, making aesthetics rhyme with ethics. Mr Ghiso is actually ideally dandy! Ghiso praises singularity in the design and choice of material, making each of its products – games, rings, bags, boxes, accessories… – timeless as well as so glamorously fashionable! Sobriety and extravaganza are the key words of Ghiso’s culture, shaking up luxury rules. Exercise your imagination and your senses with Ghiso!
